Ivett Lénárt's profile

YKRA Apparel Collection

  


YKRA Apparel Collection — I was asked to create a logo design that incorporates YKRA’s Japanese character and is spiced with some hiking wear vibe from the 70’s. There are only a couple of wearables in their lineup, hoodies, t-shirts, and tote bags. Their design doesn’t try to follow the latest trends, it may not be appealing for everyone, but it sure is perfect for its audience. YKRA’s mission to reduce their ecological impact is accomplished by collaborating with local designers such as me.

Lookbook photography by — Botond Wertán
Product photography by (softbox) — Daniel Molnar
Special thanks to — Levente Csordás & YKRA team 
   


   
   
   
YKRA Apparel Collection
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YKRA Apparel Collection

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