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Victoria Bitter X State of Origin 2023 Packaging

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3d render 3D Rendering beer can Beer Packaging label design packaging design STATE OF ORIGIN VICTORIA BITTER animation 3d




VB X SOO 2023 BEER CAN

1house agency were tasked with creating a limited-edition Victoria Bitter beer can for the 2023 NRL State of Origin series. The solution involved creating new label and carton designs, which hero both VB and SOO brands simultaneously. Featuring team colours from each state, the cans will be available across New South Wales and Queensland bottleshops for a limited-time only.

Creative Director: David Klein  /  Art Direction & 3D Renders: Matt McKey  /  Design & Packaging: Tim Arnold  /  Animation: Jordan Sellers
Project Manager: Rachel Linacre  /  Studio Manager: Dale Cwiklinski




3d render 3D Rendering beer can Beer Packaging label design packaging design STATE OF ORIGIN VICTORIA BITTER animation 3d
3d render 3D Rendering beer can Beer Packaging label design packaging design STATE OF ORIGIN VICTORIA BITTER animation 3d
3d render 3D Rendering beer can Beer Packaging label design packaging design STATE OF ORIGIN VICTORIA BITTER animation 3d
3d render 3D Rendering beer can Beer Packaging label design packaging design STATE OF ORIGIN VICTORIA BITTER animation 3d
3d render 3D Rendering beer can Beer Packaging label design packaging design STATE OF ORIGIN VICTORIA BITTER animation 3d
3d render 3D Rendering beer can Beer Packaging label design packaging design STATE OF ORIGIN VICTORIA BITTER animation 3d
Victoria Bitter X State of Origin 2023 Packaging
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