My most recent project with TNI Marketing realigned their corporate branding with their business identity and objectives (both of which evolved a lot since they started in 2005), through a visual redesign and implementation of a new website with improved user interface and expanded product offerings. As one of their current business goals is expansion, I've also led the research, development, and implementation of new product solutions by identifying pain points of their existing target users, as well as targeting new, viable user groups. This included expanding their existing products and services to align with the new target users, and designing impactful, responsive user flows and experiences.
