Social Key Account Management Day
Lifestyle Category | 09.05.2022
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SKAM (Social Key Account Management) aka Trending Shop. The campaign was created to harness the power of sellers, driving new sales and buyers for Shopee. On May 9, 2022, Shopee opened many promotions and discounts for special shops. This campaign focuses on the Lifestyle category.
Campaign Overview
- Campaign Name: Bat Tung Uu Dai - Doi Song Sale To
- Theme: summer
- Main Color: green
- KSPs: voucher 70K, same price 1K, discount to 50%
- Campaign Period: 09.05.2022
- Assortment Focus: furniture, books, toys, helmets
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Client: Shopee Viet Nam
Category: Lifestyle (Home & Living, Toys, Hobbies, Books, Stationery, Automotive)
Assistant Manager: Hoang Truong
Designer: Ngoc Hoa Tran
Merchandiser: MD Lifestyle Team
Key Visual
Home Banner
Landing Page
Carousel Banner
Social Media Post