Objective
Create an expandable print campaign that promotes CAA's unique insurance plan.
 
Target
Board members and decision makers of private schools (Ages 40-70)
 
Insight
Insurance companies don't treat their clients in a personable manner.
 
Strategy
Deviate CAA from big insurance companies by highlighting their endearing approach to school insurance.
 
Platform
Be a part of our (CAA) family.
 
*NOTE: This is freelancework and should not be used without explicit permission.
Clifford Allen Associates (CAA)
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