Commeraki

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CHALLENGE

Create a visual identity for an international trade company in Dubai that communicates with a qualified audience where 95% are foreigners, connecting multinationality to the brand's values: delivery, transparency and punctuality.

STRATEGY

To dialogue with a market with trends towards sophistication and with such open signs, we use languages that harmonize personality and market.

CREATION

We created a modern and flexible brand using a visual architecture centered on a symbol construction. This symbol, through its simple and sophisticated forms, manages not only to translate the brand's values, but also communicates with the activity and its multinational audience.