Monica Ibarra's profile

AnMed Health Cancer Care and Mammography Campaigns

All the technology in the world, can't match the power you hold within. That's what we learned from the cancer patients at AnMed Health. 
TV
Testimonial video
Print ads
Digital: Spongcell banner ad, with video
Digital: Online static banner ad
Print collateral: Gift card for goodie bag received once mammography is given
We created these window statics for both campaigns. We hoped to empower patients by reminding them to stay strong each day. 
Mammography trifold direct mailer
We created a landing page for LetsBeatCancer.com. The page allows you to click through information quickly and also provides a place for media from the campaign to live.
AnMed Health Cancer Care and Mammography Campaigns
Published:

AnMed Health Cancer Care and Mammography Campaigns

My roles: art direction, design Shifting the focus from the hosptial to the patient, this campaign is about finding the strength and power withi Read More

Published: