Aqua Carpatica is a brand of naturally sparkling mineral water originating from the Carpathian Mountains. Its pristine source delivers probably the purest drinking water in the world.
DESIGN CHALLENGE
The creation of a unique and exclusive bottle for a top premium product, that would ultimately compete with such brands as: Bling, Ogo, Voss, Ty Nant. Designated for HORECA distribution only. Sustainability and recycling are very important issues.
DESIGN SOLUTION
Ultimately pure water needs a packaging, that doesn’t hide the product inside, but shows it off outside, expressing its top quality. To achieve that, I tried to obliterate the boundary between packaging and its content.
