Air Montenegro / Rebranding
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On the edge of the Adriatic sea where mountains touch the sky, wild horses gallop among clouds and rivers meet the sea exists a country calling Montenegro. Right here, a new state airline company Air Montenegro was founded.
Our work was to rethink the iconic symbol of the predecessor Montenegro Airlines company and adapt it for modern times with a new business approach for the company. Creating the identity system with a wide range of visual communications and brand materials that convey the environment and uniqueness of the country, where Air Montenegro is from.
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Client — Air Montenegro, Montenegro
Branding / Design / Art-Direction — Maksim Arbuzov, Montenegro
Typedesign — Interval Type, Russia
