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Dạ Campaign

Dạ Campaign
Sexual Health Awareness Campaign

Vietnam has the highest rate of abortion in Asia, according to the WHO, with an average of 250,000 to 300,000 instances each year (Source: vnexpress.net). Additionally, the data reveals that the age range of 13 to 19 accounts for 70% of this total. Since then,
“Dạ Campaign” has been working to improve young people in Vietnam’s sexual health.



In the Vietnamese language, the word “Dạ” refers to the human belly when it serves as a site for pregnancy or the courteous way a younger person addresses an older person.


The predominant hue will be pink tones since it is a vibrant, youthful color that works well for teens and is frequently utilized for babies. Furthermore, the protrusion in the designs is inspired by the baby’smothers propensity of kicking, which also serves as an explanation for the logo. The type face is employed as a campaign reminder that still instructs young people about sex education topics.












By Hoang Do
Intructor: Uyen Dong
Supporter: Thanh Hoa, Quoc Thai, Phuong Anh, Bich Thuong, Nhu Quỳnh, Minh Thuan

Graduation Year: 2022
Thank you

Dạ Campaign
Published:

Dạ Campaign

Building a visual system for a long-term sex education communication campaign with a variety of information. The first issue discussed was aborti Read More

Published: