CREATE YOUR CUSTOM BOXES FOR MACARONS
The choice of the box model
The macaron is a tasty sweet but also lovely to see, so we thought of a box model that could enhance this particular aesthetic side. The choice fell on a lid and bottom box, with a 3/4 height closing lid. The box contains 6 assorted macarons, with different tastes and colors. We, therefore, decided to add a window on the lid that made it possible to see the product inside. The first step was to take 6 macarons and measure them to determine the size of our customized box. Once this was done, we entered the measures, we chose the material and downloaded the die-cut template. And now, let’s make room for creativity!
The macaron is a tasty sweet but also lovely to see, so we thought of a box model that could enhance this particular aesthetic side. The choice fell on a lid and bottom box, with a 3/4 height closing lid. The box contains 6 assorted macarons, with different tastes and colors. We, therefore, decided to add a window on the lid that made it possible to see the product inside. The first step was to take 6 macarons and measure them to determine the size of our customized box. Once this was done, we entered the measures, we chose the material and downloaded the die-cut template. And now, let’s make room for creativity!
The Design
How came the inspiration for these fantastic customized boxes for macarons? We can say that it was the product itself that provided the inspiration, looking at the colorful macarons the thought went to a palette of colors. Hence the idea of a series of brush strokes, different from each other in shape and hue, to expressly recall two characteristics of the product: the color and the irregularity linked to craftsmanship. To choose the shades, we used an indispensable tool for a graphic designer: the Pantone chart. The designer chose a series of shades very similar to the colors of the macarons.
The pastel shade, soft and delicate, always brings us back to the authenticity and craftsmanship of the product. Since the macaroon is beautiful to see, the designer gave to the window a slightly irregular shape, as a frame to hold the product name. The name is repeated on the short sides of the lid. It is underlined by a brushstroke, to sign the work of our pastry chef. The tray has a plain background, with a color that perfectly matched all the others with a single pay-off on the bottom, “Made with love by Concetta“. This is a message of authenticity and uniqueness that encompasses the value of a product as beautiful as it is tough to make.
Technical information about the packaging
Type of packaging: lid and bottom box, with a 3/4 height closing lid
Size: 150x38x38 mm
Printing: full color, CMYK
Material: SBS 300 gsm (thickness 0.345 mm)
