This campaign was made in 2021 for México to launch the new Mercedes-Benz EQ brand and showcase the new 100% electric and sustainable cars. We discovered that Mercedes-Benz has always been part of nature.
If you look nature at the right angle, you'll see that our logo has always been there.
Creative Directors: Alexa Rodríguez - Luis González Diaz - Santiago Losada
Copywriter: Alexa Rodríguez
Art Director: Luis González Diaz
Content Producer: Italo Martinez
DGC: Andrés Restrepo / Juan Romero
CCO: Mauricio Sarmiento
Agency: Leo Burnett Colombia
Client: Mercedes-Benz Mx
