Blvnk, formerly Design For Non-Designers, is a space where designers or aspiring designers can be anything they want to be. No rules. No limits.
The idea of the industry is to serve as an empty space where designers can make of it anything they want, no conformity to a particular shape or size.
In other words, Blvnk provides the best assistance that designers need in their careers through trainings, seminars, mentorships etc. They also bring junior designers together to network and form a strong community where they can lean on each other and grow together in the design industry.
The idea for the rebrand was to come up with an exciting, liberal and forward-thinking identity, one where people instantly feel excited when they see the brand assets.
See more at blvnk
Ideation
Logo Transition
Logo Anatomy
Logo/Color Variation
Brand Colors: The platform’s tone of voice already shines through from the vibrancy and excitement of their color palette.
Typography
Graphic elements- Pattern, Shapes & Emojis: The brand's visual elements are considered to be the most fun part of the brand identity system. They are shapes extracted from the logo to create elements that can be used for social media banners, print materials and website design.
Exploration of brand assets on social media designs
Exploration of brand assets on promotional stickers
Merch Design
Branding by Shalom Folashakin
Market Research
Visual Identity Development
Brand Visual Elements
Tone of Voice
Brand Guidelines