DryBar Retail Packaging
CASE STUDY: DRYBAR HAIRCARE & STYLING LINE
Potential product development of DryBar branded line of products was explored by L'Oréal USA's Professional Products Division as an opportunity to branch out into a new distribution channel without betraying the professional salon industry.
Picking up design cues from the simple philosophy and quirky personality of the DryBar branding, coyly named product designs were proposed to complement the brand’s girly drink themed services.
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DryBar Retail Packaging
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DryBar Retail Packaging

CASE STUDY: DRYBAR HAIRCARE & STYLING LINE Potential product development of DryBar branded line of products was explored by L'Oréal USA's Profess Read more
7
447
0
Published:
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Attribution, Non-commercial

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