Fibata
Naming • Logo Design • Brand Identity • Brand Strategy • UI/UX
Brief
FIRST BALTIC TRADING ACADEMY is the Academy founded by Vitaly Filimonov, the expert in the development of cryptocurrencies in the Baltic. He came to us with a request to fully package his business in a digital environment, starting with naming.
Challenge
To build brand positioning from the ground up. Naming, identity, development strategy, copywriting, merchandising.
Solution
In the iconic part of the logo, we laid down the metaphor of a rising chart that moves upward like a wave. The typographic part is stable and corresponds to the reliable support that every academy student receives.
