Yijing Mao's profile

Patch Set Design

The ALFA Adventure focuses on renovating and transforming camper van as well as promotes outdoor lifestyle. The brand wanted to have their own patch for people to carry in the pocket or car. I designed three patches that provide blessings for health, safe travel, and win. Taken the traditional Japanese graphic style on one side and the American patch art style on the other side, the whole set tells good wishes for on-the-road life in ALFA’s way. 

ALFA是一个以改造美式露营车出发,探索户外生活方式的品牌。创始人受日本御守的启发,希望做一套关于出行的户外御守。主题包括胜利、交通安全和健康平安。御守可以作为出行挂饰或作为护身符随身携带。​​​​​​​设计是从调研传统御守中用到的图形元素所代表的含义,以光代表胜利,千鸟代表出行,菊代表健康,再到结合客户希望每个御守对应到和品牌有关联的场景,最终设计了双面图形御守。并绘制了以美国俄勒冈为户外露营路线地图作为产品包装。
Photos by The Alfa Adventure
Patch Set Design
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Patch Set Design

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