Project photos by Chelsea Gray
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This 4-page magazine spread aimed to showcase Bleubanrouge's (BBR) work with clients in the healthcare and pharmaceutical sectors. As these are industries that may commonly be seen as dull or stuffy, the challenge was to highlight the extent of BBR's creativity when working with such clients. To this effect, the aim was to encapsulate the meeting of science and imagination through whimsical illustrations of a scientist and fantastical giraffe at play. Accompanying a full length interview, these images, along with the tagline "science and emotion on the same page," underscored BBR's unique
and inventive approach with clients in healthcare industry.
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Agency: Bleublancrouge
Creative Director: Gaétan Namouric
Art Director, Designer: Martin Dupuis
Copywriter: Andrew Lord
Illustrator: Max Kostenko
Creative Director: Gaétan Namouric
Art Director, Designer: Martin Dupuis
Copywriter: Andrew Lord
Illustrator: Max Kostenko
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