Lazada x JFW: Energy In Motion



The pandemic and series of lockdowns have stopped and put limit on people to do things they love. But not to these designers who have been creating fashion items wholeheartedly, with passionate feelings and emotions that became their energy to keep moving in any situation. Because those emotions are actually e-motion; energy in motion.

Through Energy In Motion, Lazada and JFW bring out the collective energy of Indonesia's top fashion designers, being in motion on the runway that showcases special fashion collection and it's all available on Style Space and LazLive.










Agency: FTW Jakarta​​​​​​​
Creative Partner: Erwin Santoso
Business Director: Sherly Basri
Creative Lead: Anugraharsya Paramita, Ludwina Vidyaninggar
Art Director: Claudia Natasha Aksha, Jeannie Lie
Copywriter: Nuris Sungkar, M. Faisal Hibatullah
Strategist: Yulita Alvernia, Yashinta Wijnayu
Account Management: Gede Sutarga, Prisca Gonawan, Kristhias Nurmathias
Agency Producer: Nara Kristi, Imam Gozali
Production House: Milkyway Production
Director: Didi Mulyadi

Lazada x JFW: Energy In Motion
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