Kristina Sokolova's profileFOLLOW UP | AGENCY PORTFOLIO's profile

ZAVARNOY | identity & packaging

Multiple Owners
•
brand identity Eclair identity Packaging pastry pastry chef visual identity interior design sweet Logo Design

Zavarnoy
- is the boutique patisserie offering exclusive confectionery. It is run
by world famous confectionery chief Saba Janjgava.

 The visual identity we designed is a tribute to the classical eclairs colors and shapes. We have combined the irresistible charm of abstract details and motifs of flakes, terrazzo and crumbs with a sublime class of colours and forms, including typography.
We decided to base branding on contemporary aesthetics, occasionally enriching it with classical finishes. In this way we
gave the brand a unique subtlety, charm and class.

When choosing the direction of design, we were inspired by the process of creation classical pasrty and creams.
The Spiral - the base of our visual communication immitates the movements of a confectioner who makes dough or custard.
The word "Zavarnoy" in Russian means custard, and the sign imitates its creation.

The new brand was immediately loved by the owners and customers
publishing hundreds of photos and stories about Zavarnoy.


https://zavarnoy.com/


brand identity Eclair identity Packaging pastry pastry chef visual identity interior design sweet Logo Design
brand identity Eclair identity Packaging pastry pastry chef visual identity interior design sweet Logo Design
brand identity Eclair identity Packaging pastry pastry chef visual identity interior design sweet Logo Design
brand identity Eclair identity Packaging pastry pastry chef visual identity interior design sweet Logo Design
brand identity Eclair identity Packaging pastry pastry chef visual identity interior design sweet Logo Design
brand identity Eclair identity Packaging pastry pastry chef visual identity interior design sweet Logo Design
brand identity Eclair identity Packaging pastry pastry chef visual identity interior design sweet Logo Design
brand identity Eclair identity Packaging pastry pastry chef visual identity interior design sweet Logo Design
brand identity Eclair identity Packaging pastry pastry chef visual identity interior design sweet Logo Design
brand identity Eclair identity Packaging pastry pastry chef visual identity interior design sweet Logo Design
brand identity Eclair identity Packaging pastry pastry chef visual identity interior design sweet Logo Design
brand identity Eclair identity Packaging pastry pastry chef visual identity interior design sweet Logo Design
brand identity Eclair identity Packaging pastry pastry chef visual identity interior design sweet Logo Design
brand identity Eclair identity Packaging pastry pastry chef visual identity interior design sweet Logo Design
brand identity Eclair identity Packaging pastry pastry chef visual identity interior design sweet Logo Design
brand identity Eclair identity Packaging pastry pastry chef visual identity interior design sweet Logo Design
brand identity Eclair identity Packaging pastry pastry chef visual identity interior design sweet Logo Design
brand identity Eclair identity Packaging pastry pastry chef visual identity interior design sweet Logo Design
brand identity Eclair identity Packaging pastry pastry chef visual identity interior design sweet Logo Design
brand identity Eclair identity Packaging pastry pastry chef visual identity interior design sweet Logo Design
brand identity Eclair identity Packaging pastry pastry chef visual identity interior design sweet Logo Design
team:
Kristina Sokolova - Art-direction
Alex Kruichkov - Managment
Anna Krylova- Designer
Ivan Alin - Designer
Den Asher - Photo & lifestyle
Artem Kudashin - Packaging production
Alisa Tan - architector & interior design

Saba Janjgava - Pastry Chef
Varvara Janjgava - Confestioner

2023
brand identity Eclair identity Packaging pastry pastry chef visual identity interior design sweet Logo Design
https://zavarnoy.com/
ZAVARNOY | identity & packaging
Published:
Kristina Sokolova's profileFOLLOW UP | AGENCY PORTFOLIO's profile
Multiple Owners

Owners

Kristina Sokolova's profile
Moscow, Russian Federation
FOLLOW UP | AGENCY PORTFOLIO's profile
Moscow, Russian Federation

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Russian logos
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HNDWD Designs

ZAVARNOY | identity & packaging

This delicate and airy brand was developed in collaboration with the famous pastry chef Saba Janjgawa, who has worked in France and Great Britain Read More

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