Brahma needed to approach its target in an innovative way, and this time the brand decided to do something special and very insightful.
In Perú and in many countries it is an unspoken rule  that if you want to achieve the perfect serve, you must tilt the glass at 45 degrees.
All beer brands they don´t care about how you serve their beer. It is practically the same glass with different logo, which also is impossible to achieve a perfect 45 degrees serve. 
So we made the perfect Chopp, a special handle designed so you can always bend at 45 degrees. Delivering the same great beer every time.
The Perfect Chopp
Published:

The Perfect Chopp

Published:

Creative Fields