Felipe Nunes's profile

Bronnco Billy / strategy and visual identity

Felipe Nunes
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branding project cover with musician holding a dobro.


ABOUT
Diego Faria, artistically known as Bronnco Billy, is a singer, songwriter and multi-instrumentalist. For the release of his first authorial work, in 2017, a complete visual identity project was commissioned, which also included all the merchandising, in addition to the album booklet itself. The band that accompanies him is called ‘Mangas Coloradas’.

With the career in progress since 2011, the musical concept was already well established. With a very original sound personality and the impossibility of fitting into any existing category, we created the slogan “Original Frontier Music”, alluding to a new territory, something still unexplored. For the elaboration of the visual language, the challenge was to personify the intersections between the worlds: countryside and city, modern and ancestral, rock and country.

REFERENCES
Rock / Boho / Hippie / Vintage / Motorcycle / Country Music / Native American People

TIPOGRAPHY
Uniting two worlds // The main typography displays highlighted curves and ornaments, referring to the past, to ancestry.
The secondary typography has the function of contrasting, with straight corners, a more modern, clean look and a slight vintage touch. The union of the two brings balance, strength and encompasses several references from the Bronnco Billy universe.


music lighting a cigarette near the gas station.
Mosaic of references of the visual identity project.
typography concept used in branding design.
color palette used in the visual identity project
brand symbol.
mosaic with images of the musician and some references used for the visual identity project
musician ascending pipe next to a corral, with horse saddle and dobro beside
logo variations
show publicity poster placed in restaurant
merchandise with the band's branding applied
merchandise with the band's branding applied
merchandise with the band's branding applied
man walking in front of a panel of posters placed on a white brick wall
open cd showing booklet and inside. next to whiskey glass and matchbox with applied band mark.
band t-shirts in two colors: black mesh and white mesh.
Brand Design brand identity design Logo Design brand logo identity visual identity Graphic Designer graphic
vinyl record and embroidered patches with applied band branding
musician saying goodbye to the audience with hat in hand
Worn wall with hand-painted branding

Bronnco Billy is a great childhood friend and I am very proud to be able to follow his work since the birth of the first songs - some we wrote together - and help shape his style. from 2017 onwards, his growth as an artist is monumental.

Thank you brother for sharing so many amazing moments and giving me the honor of 'illustrating' his music. I am very proud of this work.

Meet and enjoy the work of this great Brazilian artist :


THANK YOU FOR THE VISIT.

Bronnco Billy / strategy and visual identity
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Felipe Nunes's profile

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Felipe Nunes's profile
Brazil

Bronnco Billy / strategy and visual identity

Diego Faria, artistically known as Bronnco Billy, is a singer, songwriter and multi-instrumentalist. For the release of his first authorial work, Read More

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