By 2025, Nestle want all of their packaging to be reusable/ recyclable as part of a closed loop system. There is an infrastructure challenge that needs to be worked around, as different councils collect different things. Processing could also be made easier, for example by not using black plastics.
As a whole, the company aims to be net zero by 2050.
I've been commissioned to work on the branding of this project and their presentation at "Creative Industry Summit" 2021, Egypt.
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