We provided digital marketing material for LIEW CLINIC to use on their social media. Illustration concepts were based on a global-local marketing calendar, and ad hoc client needs, including festive greetings (Chinese New Year, Good Friday, Eid al-Fitr), medical-themed monthly campaigns, and sales advertising.

During the hardest months of the pandemic, with this content, we managed to maintain an engagement rate (2%) & click-through rate (5%) that was comparable to pre-pandemic performance rates. 

- Client: Liew Clinic

- Art Direction & Design: Amanda Chow

- Copywriter & Planner: Gray Ham