True Full Spectrum
Medterra is one of the leading pioneers within the CBD category and have historically positioned the brand as THC-free… until now. Introducing True Full Spectrum, Medterra’s newest product line with full plant benefits to help maintain balance, enrich sleep and provide deep relaxation. Upon redesigning Medterra’s entire portfolio, Farm was tasked with building out the marketing campaign to introduce Full Spectrum to world.
Richer Whole Plant Benefits
True Full Spectrum™ CBD harness the full range of the hemp plant with 2mg of THC and a 5:1 ratio of CBD to minor cannabinoids for greater potency. This creates what is known as the “entourage effect” in which all the hemp plant compounds synergistically work together. The results are great for leveling out stress, getting deeper sleep, dealing with discomfort and building overall wellness.
Art Direction: Farm Design
Photography: Medterra - Mike Smolowe
