Charlie Mowery's profile

GoCPS Web and Brand Redesign

GoCPS Web and Brand Redesign

Client
Chicago Public Schools

Project Brief
Redesign the GoCPS website, which handles all student school enrollment, and align GoCPS branding elements with greater CPS brand.

Process 
This page shows samples of the redesigned webpages (see more at go.cps.edu) and samples of ads from the Fall/Winter enrollment campaign we launched citywide that I designed. The campaign was launched across social media, Clear Channel (print billboards and digital ads), CTA (print), JCDecaux digital billboards, iHeart and Univision web ads, all in both English and Spanish. We also create marketing packages each week that are sent to schools to post on their channels; sample posts from those are included at the bottom.

Tools
Adobe XD, Adobe Illustrator, Adobe Photoshop

GoCPS Web and Brand Redesign
Published:

GoCPS Web and Brand Redesign

Published: