Whilst working for Warrior, I was asked to design a shoe tag for their gambler football boots. Seen as Warrior are a brand that like to be a bit controversial and in your face, I thought it would be a good idea to take the idea of their logo for Gambler (skull/ ace of spades card) and make this into the shoe tag. In doing this they would stand out from the crowd and it would be a quirky little touch to the boots.
The card had to be general as it was going onto all the different range of Gambler football boots.
Card in situ on boots