KREE8




KREE8
CG   I   MOTIONDESIGN


We are very happy to have developed this project for our friends at KREE8, the design assignment allowed us to play with aspects of the original logo concept and produce a MOTION DESIGN that fits into the animation.



Client: KREE8
KREE8 Director: Simon Brand
KREE8 Producer: Juan Saenz
Sound Design by Harmonix







H O W  W E  M A D E  I T


We decided to represent the ARC and the LINE (of the logo), because of its duality, understanding that the basis of the animation starts from the arc that builds the lines. 

The ARC as the object capable of moving and generating, while the LINE is the object that defines and models. 




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The production was particularly complex in the particle simulation, so we decided to structure the narrative in three shots, a situation shot, a transformation shot and, finally, the general shot of the logo. We sought to create affinity in the shapes and tones, and contrast in the rhythm of the editing and the shots. Starting with a deep space and continuing to the end with flat space. 


LOVO Director: VAIDDV
LOVO Executive Producer: Yanina Flores


Animation & Illumination Artist: Danny Holguin 
LayOut & Comp Artist: VAIDDV


T H A N K S  F O R  Y O U R  T I M E

KREE8
Published:

KREE8

We developed this MOTION DESIGN TITTLE, for the brand KREE8, based on the design of the brand logo, and its animated presentation for institution Read More

Published: