滴滴香鐵觀音茶心酥
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在老街相遇，品茗真正台灣好茶，搭配濃郁炭焙茶香與花生的茶點，與你愜意的笑談人生。
簡單的伴手禮，是一份真摯的情感連結，使用三代品牌的滴滴香茶葉製成，嚴選原料，將茶香風味融入茶點中。
以其原料「茶葉」為視覺發想，轉化成包裝底紋。並將燙印應用於其中，提升視覺層次，展現尊貴精緻。
整體包裝設計上呈現日式的視覺元素延伸出圖騰，將「茶葉」的概念融入圖像，體現富有歷史卻不傳統古板的視覺形象。
DIDI SHIANG Tea Crisp
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Encounter in Lao Cai, taste the real Taiwanese tea, paired with the rich aroma of roasted charcoal tea and peanut refreshments, and talk about life with you.
The simple souvenir is a sincere emotional connection. It is made from the third-generation brand of DIDI SHIANG. The raw materials are carefully selected and the tea flavor is incorporated into the refreshment.
Using its raw material "tea" as a visual idea, it is transformed into packaging shading. And hot stamping is applied to it to enhance the visual level and show noble and exquisite.
The overall packaging design presents Japanese-style visual elements extending totems, incorporating the concept of "tea" into the image, reflecting a visual image that is rich in history but not traditional.
Encounter in Lao Cai, taste the real Taiwanese tea, paired with the rich aroma of roasted charcoal tea and peanut refreshments, and talk about life with you.
The simple souvenir is a sincere emotional connection. It is made from the third-generation brand of DIDI SHIANG. The raw materials are carefully selected and the tea flavor is incorporated into the refreshment.
Using its raw material "tea" as a visual idea, it is transformed into packaging shading. And hot stamping is applied to it to enhance the visual level and show noble and exquisite.
The overall packaging design presents Japanese-style visual elements extending totems, incorporating the concept of "tea" into the image, reflecting a visual image that is rich in history but not traditional.
專案類型 Type | 包裝 Packaging
專案年份 Year | 2021
客戶 Client | 滴滴香
製作單位 Production | K9 Design
藝術指導 Art Director | Kevin
包裝設計 Packaging | Chian Yi
商業攝影 Photographer | Sam
