Low Emission Technology Australia (LETA), are investors in technologies critical to reducing carbon emissions from industry and meeting our international climate commitments. LETA is innovating to connect the way we live today, to a net-zero emissions future.
We were commissioned by The Royals to work with them on developing a set of three videos to explain LETA's mission and the benefits of low emission technologies.
We started with a discovery phase to find the right tone for the illustration style, landing on an approach that utilised visual cues from the 45° angles and rounded corners of the LETA logo.
With our defined visual language, we developed storyboards and styleframes before animating the suite of three videos, which were further complemented with an audio mix and sound design by Smith & Western.
Credits
––––––––––––––––––––––––––––––
Client — LETA
Brand Agency — The Royals
Storyboards — Never Sit Still
Animation — Never Sit Still
Brand Agency — The Royals
Storyboards — Never Sit Still
Animation — Never Sit Still
Sound Design — Smith & Western
––––––––––
Studio Director — Mike Tosetto
Producer — Sharon Lim, Darcy Green
Art Direction — Ben Walker
R&D — Ben Walker, Zoe Crocker, Melany Webster, Nancy Li, Jess Fogarty
Illustration — Ben Walker, Zoe Crocker, Melany Webster, Mulanne Phan, Jess Fogarty
Animation — Ben Walker, Zoe Crocker, Melany Webster, Nancy Li, Mulanne Phan, Jess Fogarty
––––––––––
Studio Director — Mike Tosetto
Producer — Sharon Lim, Darcy Green
Art Direction — Ben Walker
R&D — Ben Walker, Zoe Crocker, Melany Webster, Nancy Li, Jess Fogarty
Illustration — Ben Walker, Zoe Crocker, Melany Webster, Mulanne Phan, Jess Fogarty
Animation — Ben Walker, Zoe Crocker, Melany Webster, Nancy Li, Mulanne Phan, Jess Fogarty
FINAL ANIMATION SELECTS
Selected shots from the first of three animations for LETA.
Selected shots from the additional series of three animations for LETA.
R&D SELECTS
Illustration concepts from the R&D phase for LETA.
STORYBOARDS
Storyboards for the first of three LETA animations.
THANK YOU.
