
Dubai Internet City
Where minds click
Serviceplan Dubai commisioned us to make a mixed media animation film for Dubai Internet City, the biggest tech hub of the Middle East, a place where international creatives and tech brands get together.
Collaboration is the main concept of the film. Three secondary key concepts guide the storytelling towards the main: vision (eyes), building (hands) and mixture. Mixture in this film is not only a visual style, but a concept: through the combination of ideas, minds, experiences, materials... one can achieve innovation. We developed a very colorful and bright visual style mixing different animation media.
Credits:
Client: Dubai Internet City
Agency: Serviceplan Dubai
Direction: Magali García
Illustration: Pedro Pablo Pérez, Jorge Artola, Serge García, Magali García
3D design & animation: Iván Pais, Nacho Velasco, Magali García
2D animation: Nacho Velasco, Magali García
Cel animation: Joëlle Carreño, Magali García
Cel animation clean up & Color: Cristina Gutiérrez
Composition: Nacho Velasco, Magali García
Music & Sound design: Aimar Molero


















Animation breakdowns