Project comissioned by Small®,
the agency in charge of the project campaign and art direction.
the agency in charge of the project campaign and art direction.
First proposals rejected by the agency.
They were looking for a more raw type, like one you will do on a wall when you are on a rush.
They were looking for a more raw type, like one you will do on a wall when you are on a rush.
Vectorized letters and pictures on the process of drawin the letters using brush pen.
Final edit of the logo in both horizontal and vertical versions
Letterings and compositions for POS displays
Promotional pieces and pictures taken from shop displays.
this images are propierty of Small ®
this images are propierty of Small ®