Arnaud Franquenk's profile

Varian's Therapy Advancement Thought Leadership Council

I was very excited to work with Varian Medical Systems Inc. (www.varian.com), a listed company that serves the healthcare sector globally by offering (among others) radiotherapy, radio-surgery, X-ray tube technology, etc.
I have been approached to create a visual identity for their Therapy Advancement Thought Leadership Council (TA-TLC) initiative including logo, collaterals and templates.

The logo-mark has 2 components. First, the TA monogram forming a shooting star that expresses the idea of speed and forward movement. Second, a stylized round table around the monogram that symbolizes the council's stakeholders working together.

TA-TLC is a discussion platform created and supported by Varian and managed by a third-party company (IQVIA) that aims to promote conversations between clinical oncologists, medical physicists, radiation therapists, administrators and other multi-disciplinary cancer care team.


I produced some marketing and presentation collaterals to complement the visual identity.



Varian's Therapy Advancement Thought Leadership Council
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Varian's Therapy Advancement Thought Leadership Council

Varian Medical Systems is a listed company that serves the healthcare sector globally by offering (among others) radiotherapy, radio-surgery, X Read More

Published: