Hooks is a meat bar that balances between brutal, almost aggressive and modern serving of food. The place where young and stylish people come for a fresh tartare in an iron bowl and beer.
With the help of slab fonts, metallic textures and handwriting we convey brutal and slightly aggressive feelings, but we do it in a youthful interpretation. Somewhere minimalistic, somewhere reference to street culture, somewhere digital.
With the help of slab fonts, metallic textures and handwriting we convey brutal and slightly aggressive feelings, but we do it in a youthful interpretation. Somewhere minimalistic, somewhere reference to street culture, somewhere digital.
Art-Director:
Andrei Barmalei
Designer:
Dmitry Onischenko, Christina Vlasenko
Photographer:
Pasha Lutov
2020


















