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Libreathe自享呼吸卫生巾 X 张晓宁

Libreathe's own breathing red bean fir sanitary napkin, with strong water locking factor, can instantly absorb dry and breathable, and can easily absorb large amount of tide.
Dehumidification and heat dissipation to release the air permeability potential. In 2021, Zhang Xiaoning design consultant provided brand image reconstruction and packaging design services.
We put forward dandelion, a natural image representing freedom and breathing, to convey the freedom and comfort of its products:
In the watercolor style packaging picture, dandelions, clouds, leaves, flowers and other beautiful scenes are organically integrated and arranged, and together with the poems on the back, the intellectual and elegant style is appropriately expressed. The poetic words on the back of the packing box skillfully convey women's delicacy and sensibility. Customers will repeat and strengthen in the subsequent live broadcast of poetry reading theme to deepen the intellectual beauty of the brand!


Libreathe自享呼吸 红豆杉木卫生巾,内含强力锁水因子, 瞬吸干爽透气,量大潮涌轻松吸。排湿散热,释放透气潜力。 2021年张晓宁设计顾问为其提供了品牌形象重塑及包装设计服务。

我们提出了蒲公英这一代表自由与呼吸感的天然形象来传达其产品的自由舒适:
水彩风格的包装画面中,蒲公英、云朵、叶子、花朵等美好景象被有机整合排列,与背面的诗句一同将知性优雅的格调恰到好处地表达。包装盒背面如诗如歌的文字,将女性的细腻与感性巧妙传达,客户在随后的诗朗诵主题直播活动中进行重复强化,深化品牌知性之美!

【委托方】Libreathe
【设计团队】张晓宁设计顾问 【摄影】客户授权
【服务时间】2021年2月

Libreathe自享呼吸卫生巾 X 张晓宁
Published:

Libreathe自享呼吸卫生巾 X 张晓宁

Published: