未见花田，先闻鸟语花香~ 为表现潮汕火锅的清淡养生，结合品牌名【花田煮·臻牛】，我将花朵花瓣简化后植入品牌字体之中，让其从食客看到的第一眼便已经感受到花田里的芬芳。
为丰富其视觉元素，花枝上的嬉戏的一只鸟儿被引入，整个视觉系统活泼而富有生命力，将食客从都市森林带回乡村田间，在享受美食的同时得以放松身心。2016年，第一家店在西安一经开业便引爆朋友圈与各大商业综合体，一时间成为媒体关注的焦点。经常能看到店门口大排长队的食客，像是在共赴一场节日。据不完全统计，2017年全国已经有100店+。

No flower field, the first smell of birds and flowers to show the light health of Chaozhou Shantou hot pot, combined with the brand name (flower field cooking.), I simplified the flower petals into the brand font, so that the first eye from the diners had felt the fragrance of the flower field.

To enrich its visual elements, a bird on the flower branches is introduced, the whole visual system is lively and full of vitality, bringing the diners from the urban forest to the rural fields and relaxing the body and body while enjoying the food. In 2016, when the first store opened in Xi'an, it exploded friends circles and major commercial complexes, and became the focus of media attention for a time. Visitors can often see long queues at the entrance of the shop, as if they are going to a festival. According to incomplete statistics, there were 100 stores + in 2017.