Bio-Farm: Good paper Project
Bio-farm is a maker of organic fertilizers. It prides itself on making eco-friendly fertilizers and caring for Mother Nature, so Bio-Farm wanted to redesign their existing packaging.
Instead of only creating a new visual design on the existing plastic packaging, we decided to go for a radical overhaul of the packaging. We wanted to create a new packaging that was true to the company’s philosophy of being eco-friendly; a packaging design that used Bio-Farm fertilizer itself to create environment-friendly design.
We decided to cut down the use of plastic and create paper that was made by mixing regular paper pulp and Bio-Farm fertilizer. This paper was then used to create packaging design printed with organic (eco-friendly) ink.
Once empty, this packaging could be torn into small pieces and mixed in the soil. Upon watering the pieces of paper dissolved in the soil and acted as a regular fertilizer.
So, in a nutshell, the ‘Good Paper Project’ packaging design was 100% organic and showed 100% love to Mother Nature.
Manufacturing special paper with the Bio Farm fertilizer.
Utilising the empty packaging as fertilizer.
Recognitions
CANNES LIONS: Bronze - Packaging Design
ONE SHOW: Merit - Printing & Paper Craft
CLIO: Shortlist - Packaging Design
ANDY AWARDS: Shortlist - Packaging Design
SPIKES ASIA: Shortlist - Packaging Design
GOAFEST: Silver - Packaging Design
KYOORIUS DESIGN AWARDS: Blue Elephant - Packaging Design
KYOORIUS DESIGN AWARDS: Blue Elephant - Design for good
OLIVE CROWN: Silver (Green Art Director of Year)
