Re branding for Tracey Bitz, Realtor
Tracey came to me with a request to update her new logo and come up with variations. My work was to update the visual identity of Tracey Bitz as a Realtor. She requested me to create a mark as an addition to her current logo, and to simplify the combination together. Her goal is to eventually be using only the mark as her main identifier of her brand.
After understanding where she wants to be with her brand, I researched the right tones and typography that will best represent the brand vision and character.
Tracey’s personality brings a compassionate and welcoming environment to anyone she encounters. She loves connecting with people and making sure everyone feels welcomed, but most importantly, she makes sure her clients choose the right place to live in that they can truly call home.
After understanding where she wants to be with her brand, I researched the right tones and typography that will best represent the brand vision and character.
Tracey’s personality brings a compassionate and welcoming environment to anyone she encounters. She loves connecting with people and making sure everyone feels welcomed, but most importantly, she makes sure her clients choose the right place to live in that they can truly call home.
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