RiverTime is an innovative and energetic company that values technology and user experience.
They wish to keep the current logo but refresh the visual identity in order to distinguish themselves from their competitors.
The new identity is based on vibrant gradients. They are flexible and could be used to communicate with a broad audience reflecting anyone's unique, complex and encouraging life flow.

The key ingredients of the concept are colourful gradient mesh, clean typography and plain layout. The white semitransparent underlay is used to place content (either image or text) on the gradient background.