Google I/O is an annual developer conference held by Google in Mountain View, California. My role was to work closely with the Google social team in creating content for a whole range of social media assets for the event promotion.

Google provided a base set of animation guidelines I used to create animation templates. After I would review with the client, I would then direct an animator to fulfill any changes and add-ons requested for the templates. I then assisted them in filling out the numerous assets needed for the event. 

Some assets required I push the guidelines to new areas to create
more custom animations for their communications. 

All content had high public exposure on Google's YouTube,
Twitter, Instagram and event homepage.

This lead to higher viewership and awareness for the multi-day livestream taking
place at Google's headquarters