With creative concepting, ideation and execution for this major Verizon/NFL partnership project involving many thought stakeholders, I spear-headed the nuts-and-bolts frontline work here which involved coordinating corporate branding for two major organizations while maintaining consistency across broadcast, print, social media, web and in-store deliverables in multiple waves and formats. This also involved close coordination with internal NFL asset deployment and development. My team worked tirelessly to fine-tune and maintain consistency across broadcast, print, outdoor, social media, web and in-store deliverables. These multi-channel deliverables also involved meticulous retouching and consistency as well as intense focus on client engagement and management. This campaign involved many months of planning, attention to meticulous detail, and development.