2021 | Querubín Studio | Brand Identity | Art Direction | New York
Bao Works es un restaurante de comida asiática ubicado en la ciudad de New York. Para conceptualizar su identidad de marca nos basamos en signos representativos de la cultura asiática, buscando generar un ambiente limpio, pero a la vez cargado de formas, colores y texturas.
Con las ilustraciones exploramos la efervescencia cotidiana en las calles de algunas ciudades como Tokio, Hanoi, Hong Kong, Taipei, Bangkok, Chiang Mai.
Bao Works is an Asian food restaurant based in New York City. To conceptualize their brand identity, we rely on representative signs of Asian culture, seeking to generate a clean environment, but at the same time loaded with shapes, colors and textures.
With the illustrations we explore the daily effervescence in the streets of some cities such as Tokyo, Hanoi, Hong Kong, Taipei, Bangkok, Chiang Mai.
Enjoy it.
“Join wise men and you will get wisdom; gather with fools and you will be spoiled; consume Bao Works and you will know the glory ”.
Proverbs 13:20
