Lexus LF-Z Electrified | Concept Reveal Show 2021

Automotive design car design electric ev interior design Lexus Lexus LF-Z Electrified sketch

TOYOTA CITY, Japan (March 30, 2021) - Lexus announced initiatives for the transformation of the Lexus brand.

1. Lexus to accelerate the development of vehicles that meet the diversifying needs and lifestyles of customers around the world.

2. The world premiere of the "LF-Z Electrified", a BEV concept car that suggests new values to be realised through electrification.

3. By 2025 Lexus will introduce 20 new vehicle models including BEVs, PHEVs, HEVs, and other electric vehicles, and develop a diverse product lineup.

4. Establishing a new business and technical center that integrates development, design, production technology, and planning departments, to further encourage innovative vehicle development.

Lexus LF-Z Electrified official picture - Experience Amazing

Lexus has always pursued both performance and environmental friendless. Through its "Lexus Electrified" vision that Lexus announced in 2019, Lexus aims to realise a fundamental leap in vehicle performance by employing electrification technology, and to continue to provide its customers with the enjoyment and pleasure that cars have to offer.

Today Lexus held the world premiere of "LF-Z Electrified", a conceptual BEV that incorporates driving performance, styling, and technologies envisioned for realisation by 2025.

Also, in the near future, Lexus plans to incorporate technologies and advanced infotainment functions that will further enrich our customer's mobility experience.

By fusing the electrification technologies and vehicle motion control technologies it has long cultivated, Lexus aims to evolve driving performance in a way that better connects the driver with their vehicle.

To provide a uniquely BEV driving experience, the interior is equipped with a "Tazuna" cockpit and features an open and minimalist design. The interior embodies an elevated level of Lexus's human centred approach, an ethos that has been a foundation of the Lexus-brand since 1989.

The "LF-Z Electrified" evolves the "Lexus Driving Signature", a unique Lexus driving experience that aims for a linear response that is faithful to the driver's intentions, including the feeling of seamlessly connecting deceleration, steering and acceleration in all driving situations.

The system controls the distribution of driving force through the seamless orchestration and calculation of accelerator pedal application and steering wheel operation, resulting in powerful acceleration and exhilarating cornering performance that aligns near-perfectly to the driver's will.

While the cockpit is a key focal point, the low positioning of the instrument panel relative to the vehicle occupants and other measures are used to express a refreshing minimalism and a space that offers true "Omotenashi".

The use of steer-by-wire eliminates the need for a mechanical connection through the steering shaft, resulting in a more direct response between steering operation and driving force. This enables the vehicle to turn with less steering angle - and more precision - in response to driving conditions.

The entire interior has been made a clean and high-quality space by a form that seamlessly connects the cowl to the front doors and on to the rear doors. Also, a panoramic roof uses long plates of glass that bring about a feeling of openness, emphasising the minimalist environment.

Lexus LF-Z Electrified official pictures - Experience Amazing

To celebrate the world premiere of the "LF-Z Electrified", a battery electric concept vehicle symbolising the brand's next chapter, Lexus has partnered with three pioneering artists and designers to re-imagine the latest concept car's interior. Star footwear designer Salehe Bembury, Japanese fashion label Hender Scheme and digital artist Ondrej Zunka bring virtually rendered interiors that reflect Lexus continued dedication to accelerating its electrified future.