Designed in KREO Design & Innovation, Bengaluru
Bosch, the leading supplier in engineering and technology solutions, has made significant inroads into India, not only with regards to its leading-edge suite of products and services, but also with holistic outreach programmes that have helped Bosch build a steady presence in the country. Its CSR initiatives, collectively known as the ‘Bosch India Social Engagement’, have gone on to touch many lives across the country with meaningful, profound and positive impact.
There was, however, one problem – the Bosch India Social Engagement lacked a ‘single source of truth’. Bosch’s many CSR initiatives lacked one voice and a common narrative. That’s where I along with the creative team at KREO Design & Innovation stepped in – to articulate and showcase the company’s CSR engagements in an attractive hardcover format. Along with setting the context for CSR interventions, the meticulously designed Coffee Table Book would bring to life a collection of transformational stories that are underway across the country through Bosch’s social engagement programmes.
Custom illustrations were created for the page breakers of the book. We gave a grunge texture to the illustration to give a humanistic approach to the image. The humans are shown approximately close to the real scale.
Quotes were highlighted using a handwritten font to give a personal touch to the book.
My roles - Content Structuring, Pagenation Layout, Grid, Typography, Illustration styling, Icon Design, Photo Editing & Quality Check
Entire Project Curated in KREO Design & Innovation for Bosch.
