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Jone Lang LaSalle Research - Digital Marketing Campaign
This is a digital campaign to promote Jone Lang LaSalle Atlanta's (JLL Atlanta's) awarding-winning research reports. I worked with the research team to identify the reports to promote throughout the year-long campaign. From there, I developed a marketing strategy that included digital ads in regional/national print and online publications, public relations efforts, social media campaigns, and email campaigns for our brokers and property managers. I wrote the copy and our in-house designer developed the graphics. Additionally, this was the first regional campaign introducing our new corporate rebrand, which focused on the red square element in the digital ad designs.
Jone Lang LaSalle Research - Digital Marketing Campaign
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Tracy Heath

Jone Lang LaSalle Research - Digital Marketing Campaign

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2
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Published: