Wisdom - Coffee & Bakery offers a new experience in luxury cafes, offering selected high quality coffees and incorporating our motto "Purified Coffee". Customers coming to Wisdom will rest assured to leave their mess, work and difficulties outside to focus on enjoying drinks as well as the space only available at Wisdom where we care about you and daily coffee.
Together with Wisdom and Mr. Trong Luu - the founder of Wisdom, we have conducted in-depth research and assessment on brand vision and core values. Therefore, we aim to create a strong strategy for Wisdom to develop steadily and flexibly on the core values of the brand.
Our mission is to unify those values, and take inspiration from deep within. In the end, the combination of all ideas becomes the concept of "Purified Coffee", brightening Wisdom's identity.
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Credits
Design firm Cobrand Agency
Creative Director William Hoang
Graphic Designer Nguyen Xi
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