Nadia Styles Hair Designer branding

Nadia is an experienced hair stylist and colourist who came to me wanting help promoting her salon. First she needed an brand identity, so I came up with this logo based on her personality, values and style, and taking into account her target customers and what would appeal to them. So I went for something with flair, a touch of retro chic and a little bit quirky.

The font is All Round Gothic which has a clean, friendly, style. The grey shades provide a sense of reliability and solidity, in contrast to the dynamic free curves of the quiff.

This is a version of a business card, incorporating the logo with different images of nature that resembles hair in its patterns or texture. 

The logo is displayed enclosed in a white semi-opaque circle with an image behind it that shows through the quiff, which then takes on the underlying texture, mimicking hair. The text colour is in neutral greys so that the photographic images then bring it to life. 

The back of the business card with contact information:

Here are six social media adverts that would be used to link to more information about what Nadia Styles can offer and how to book. Again the backgrounds are photographic of nature with hair-like visual associations.  

These are a series of printed posters or adverts to promote Nadia Styles salon.