SMPS Philadelphia Marketing Communications Awards Event Video Teaser
Part of a social media push to gain interest in attendance for the SMPS Philadelphia Chapter's annual event which turned virtual for 2020. The Board wanted to get people actually interested in sitting through another Zoom presentation by encouraging participation and offering prizes.
I combined 9 stock video clips and 2 still photos with crossfade transitions and text overlays.
I added stock music for an increased dramatic effect, which had to be mixed in the middle and the end to expand the clip and create a seamless loop.
I added stock music for an increased dramatic effect, which had to be mixed in the middle and the end to expand the clip and create a seamless loop.
I also created the custom backgrounds that we sent out in advance for people to add a little bit of creativity and fun to their on-screen profiles as to encourage more participation.
As part of the even planning committee, we budgeted and sent scripts for several guest "cameo" videos which I incorporated into the event PowerPoint presentation I created for the event.
