Rachel Rettie's profile

Election Day Wayfinding

Design goals 
Easily communicate a user's dorm, polling place, and ward + precinct, provide a map for visual reference, and create a sense of clarity and assurance for the user. Many members of the target audience may be new to campus or new to the voting process; avoiding over-complexity is key.
Campus-wide map poster
Hung up alongside precinct-specific map poster in relevant dorm common area, dimensions: 11 x 11”
Precinct-specific map posters
Hung up alongside campus-wide map in relevant dorm common area. One version made for each of the 10 precincts (despite 8 polling places). Streamlined diagram map assures viewer of polling place location in relation to their dorm and nearby streets, dimensions: 8.5 x 11”
Polling place arrival posters
Hung up outside of polling place entrance. One version made for each of the 8 polling places. QR code on bottom of page links to a PDF of the campus-wide map, dimensions: 8.5 x 11”

Election Day Wayfinding
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Election Day Wayfinding

Campus polling place map system proposed to Ann Arbor City Clerk and Senior Associate Director of University of Michigan Housing, 2020.

Published: