Locarno Film Festival Visual Concept
School Project // 2021
The visual identity of the Locarno Film Festival is centered around a stylized jaguar, with a play button reflection in its eyes. The jaguar is a powerful and majestic animal, and it is a fitting symbol for the festival's commitment to showcasing the best in independent cinema. The play button reflection represents the festival's mission to entertain and engage audiences, and to encourage them to discover new films and filmmakers.
