Adobe Live — Oddity Packaging
In December of 2020, Marke Johnson from the Made Shop spent 2 days doing real-time product packaging design for Adobe Live.
Based on a series of odd anagrams of the studio name (think: Sham Dope, Damp Shoe, or Head Mops) he first designed a lo-fi "consumerism vernacular" visual identity system in Adobe Illustrator, and then created a series of fake product package designs in Adobe Dimension and Photoshop.
The original Anagram Bodega Bag that inspired the project and some early packaging concept sketches.
Selection of products and our "Consumerism Vernacular" research and premise imagery.
The initial "look and feel" mock-up we created as a visual identity foundation for the packaging system.
Day 1: Head Mops®
Day 2 — Collect them All!
Final Design
Watch the initial creation process: Day 1
Watch the final touches: Day 2
